ADIDAS x SOLEBOX x BREADBOX

A story built around community, food, and contemporary street culture.

Born from the intersection of food, street culture, and community — BREADBOX reimagines comfort food through a fully plant-based approach.

Known for handmade vegan sandwiches, smashburgers, and their signature bread made from 72-hour fermented dough, everything starts with craft and attention to detail.

This editorial captures the release of the BREADBOX × SOLEBOX × ADDED merch collaboration — translating the same values into visuals: texture, character, movement, and identity.

Campaign imagery for the limited merch collaboration